According to the Mobile Health Market Report 2010-2015, released in time for the DC based mhealth summit, which finished yesterday, 500 million of a total of 1.4 billion smart phone users will be using mobile health applications by 2015.
“Our findings indicate that the long-expected mobile revolution in healthcare is set to happen. Both healthcare providers and consumers are embracing smartphones as a means to improving healthcare,” said Ralf-Gordon Jahns, Head of Research at research2guidance, the company that issued the report.
According to the report:
• 43 percent of mHealth applications, including remote monitoring, medical education and health management, are primarily designed for healthcare professionals.
• 17,000 mHealth applications are currently being offered in major app stores, 74% of these follow a paid business model.
• The market will expand so that in the future, only 14% of mhealth revenue will come from apps, 76 percent will come from related products like sensors.
Cell phone apps for health have garnered increasing recognition of late, with big names like the Gates Foundation paying particular attention to this technology. On Tuesday, the Foundation awarded US$100,000 to 65 health projects around the world as part of its Gates Challenges Explorations Program. Two of these projects are:
• Field-testing mobile phone modules to help community health workers better care for pregnant women and newborns in Mozambique
• Field-testing a mobile phone-based vaccination registry that uses fingerprint scans to track those who have been immunized. The aim is to reduce redundant doses boost coverage levels.
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